The merchandise at American Science & Surplus is an everchanging mix of items that range from the practical to the downright odd. This campaign informs viewers of the store’s eclectic wares through illustrated characters whose unique physical attributes or life situations could benefit from being able to choose from such an array of items. Just the right product to meet just the right need.
Creative Director/Copywriter: Jeff Ericksen
Creative Director/Art Director: Scott Lawson
Copywriter: Olivia Klein
Photographer: Scott Lawson