Not many realize that 76% of those who abuse animals also abuse people. And even fewer know that you can now call 9-1-1 to report an abused pet. This campaign was created to get the word out about these facts in hopes of saving the lives of both pets and people.

Executive Creative Director: Gary Mueller
Creative Director/Copywriter: Jeff Ericksen
Art Director: Nick Heiser
Engineer: Peter Batchelder

Whimper/Cry :30 Radio