Kreg Tool

Kreg makes jigs. No, not the fun Irish dances. Jigs make pocket holes. No, not holes in your pocket. Pocket holes are the things wood workers make to join two pieces of wood together with screws without seeing outward facing screw heads. Sound complicated? Actually, it’s not. We made these commercials showing how uncomplicated it is to use Keg jigs. Yes, making these spots was complicated.

Chief Creative Officer/Copywriter: Mike Fredrick
Group Creative Director/Copywriter: Jeff Ericksen
Creative Director/Art Director: Jason Peterson
Producer: Sarah Lockwood
Director: Mike Graf
Editor: Christina Stumpf
Music: Jon Locker


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