Our Lady of the Lake Children’s Hospital

Wishing to move from a hospital within a hospital to a free standing facility, this campaign was created to not only acknowledge the great things OLOL had done for children, but get people to dream about how much more they could do. I think I started with the line, ‘kids are amazing, so let’s do amazing things for them.’ The rest just grew from there.

Executive Creative Director: Gary Mueller
Creative Director/Copywriter: Jeff Ericksen
Creative Director/Art Director: Scott Krahn
Director: Michael McCort
Photographer: Nick Collura
Producer: Terri Burmester