This campaign was launched to honor and show support for small businesses who got creative and worked hard to survive during the pandemic. Our client, the Wisconsin Economic Development Corporation wanted to let them know they had their backs as they continued to move forward.
Print, display and social were all used to get these stories out.
Chief Creative Officer: Mike Fredrick
Group Creative Director/Copywriter: Jeff Ericksen
Senior Designer: Sarah Hand
Producer: Kristi Freidel
Photographer: David Szysmanski
Accolades: ANA Global Ace (2 Golds), Indie Awards Shortlist